Changing perceptions of CPP Group PLC
CPP Group PLC
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A different kind of PR and brand communications agency. Audience-focused, influence-obsessed.
We believe too much PR is focused on the message. That’s why our focus is on the audience. We use our skills to ensure audiences think or act positively towards an organisation, a business or a brand. It’s a fundamental difference which sets our PR and brand communications apart.
We call it Positive Influence.
Based in Leeds in the heart of the UK, we deliver highly successful B2B and B2C PR campaigns through digital and traditional PR, strengthened by specialisms in multimedia content creation, social media management, media relations, stakeholder engagement and crisis communications. We are experts in sectors including construction and property, food and beverage, manufacturing, financial and professional services, leisure and hospitality, and travel and tourism.
Our work
Take a look at who we’ve been influencing recently.
Brands we've positively influenced
Simon Theakston"Aberfield successfully executed a campaign which perfectly represented our brand values in a strategic, creative and innovative way. We were really impressed with the results generated and look forward to continuing to work together to capture the imaginations of new and existing customers."
Joint Managing Director, Theakston Brewery
Alex McCallion"At such a busy time for the Minster, we have been very grateful to Aberfield for their support in making such an impact in the promotion of our ambitious plans. The promotion of our vision has been a fundamental part of ensuring public support for our ambitious planning applications and their industry contacts have been vital to secure the exposure they have achieved on our behalf."
Director of Works & Precinct, York Minster
